NR 013 | Stepping Outside the Box to Create Another Income Stream

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New Rules for Your Life and Your Business Podcast
Episode #12 with Alex Smith

Meet Alex Smith

Bio: 

Alex has worn many hats including advertising on the commercial arts side, acting, writing and teaching driving.

Connect with Alex

Title:  Meet-up Organizer

Contact number(s):   647-997-8372

Skype handle:  alxsmith

Email:  alxsmith@sympatico.ca

 Website:   www.meetup.com/lifebeginsat40

Facebook Personal Profile:  facebook.com/alexwsmith
NEW RULE; the Big Idea/ Strategy to help with this new world we live in:

“Start online with a business but take it offline to connect with like- minded individuals.”

FIND WHAT YOU LOVE, YOUR PASSION – the money will follow

 

How to accomplish the above and Golden Nuggets:

He began his meet-up from scratch about 18 months ago and it has grown to approximately 1600 members.  Alex grew his meet-up slowly and steadily by being consistent and persistent.

  • Rationale for “Life Begins at 40 Social Group” – friends drift off; things change; where do you go to connect with others …
  • Made commitment to be in all the way and working it diligently. Varies the type of events he does: many different activities.  People find what they have in common so friends have been made and relationships formed.
  • Started as – Mixing business with pleasure but then shifted gears, and adjusted when he saw it wasn’t working. Now it’s strictly a social group.
  • Gratifying and fulfilling for him
  • As the group grows, more numbers involved, more chance for large events = $$$. Members need to grow to 2500 or 3000 members to get “prime time” at different places/events
  • Idea – get some sponsorship for venues
  • He is open to ideas
  • Free events as well … walks, brunches …  people get to know each other
  • RESEARCHING to see what other groups are doing
  • Nurtures his people … warm welcome … GOOD CUSTOMER SERVICE … PERSONABLE …. OPEN …. GENUINE… LET PEOPLE KNOW YOU  CARE ABOUT THEM
  • He may possibly be introducing a product to the group … built in demographic … will introduce in a very subtle, under the radar,  way
  • Alex tells people to: COME WITH A POSITIVE ATTITUDE …BRING A SMILE BE PREPARED TO LAUGH AND HAVE A GOOD TIME AND BE IN A GOOD MOOD… SETS THE TONE FOR EACH EVENT.  ZERO TOLERANCE FOR NEGATIVITY
  • WHEN PEOPLE come to his group they feel like they are “home”
  • Word of mouth advertising – people like the way they are treated

 

Favorite Quote:

“When the going gets tough, the tough get going.”

Have a Positive mindset ~ always pick yourself up and move forward

Action Steps:

Discover what you are passionate about and love to do, then begin thinking outside the box about how you can take that passion and turn it into a business.

Today’s show has been sponsored by The Empress Cloth on Amazon –  theempresscloth.com    Check it out. Save time Save money Save the environment

A much healthier way to clean for you, your family, loved ones, and your pets

 

 

Comments

  1. Very cool! Holli and Alex are awesome people and I’m looking forward to seeing this and more from them!!
    Jonathan Lunger´s last blog post ..By: saima

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